Promotional & Marketing Materials
Logan, Utah
Business Cards & Letterheads
Commonly referred to as "vinyl decals", adhesive vinyl is essentially a sticker.
These are highly customizable by shape, size, color, and finish. They can come on a roll, individually, or as a piece of a larger display.
Flyers, Brochures, & Folders
Flyers, brochures, and folders are subtle ways of expanding your brand whether through handouts or mailers, or internally with your employees.
Custom Promotional Items
Custom promotional items can span from notepads & pens to calendars to custom printed towels. The options are near endless. See how RJW Graphics can help you narrow down the choices.
Custom Marketing Materials in Logan, Utah
Personalizing signage and displays plays a pivotal role in establishing a strong visual identity for your business or event. Through customization, you can effectively communicate essential information while creating a memorable experience for anyone who interacts with them. The attention to detail not only reinforces your brand image but also fosters a sense of professionalism and credibility throughout your business environment in Logan, Utah and the Greater Cache County.
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We specialize in creating high-quality, personalized designs and products that cater to your unique needs. Whether you are looking to boost brand recognition, transform your space into a branded environment, or add a personal touch to your belongings, we are dedicated to providing tailored solutions that meet and exceed your expectations. Through our visual communication & design expertise, we aim to help you achieve your goals and stand out in a competitive market & fast-paced environment.​
Business Cards & Letterheads
Two of the most essential marketing items for a business are business cards and company letterheads. While it's true these printed items are available all over the internet, the sheer amount of options and specifications offered can be overwhelming, leaving it difficult to know exactly what you're ordering.
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Standard business cards in Logan, Utah and across the country are 3.5" wide by 2.5" high and are oftentimes double sided. However, some places won't specify "double sided", instead it will give you options like 4/0, 4/1, or 4/4. So, what does that mean?
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The 4 is signifying the four ink colors of CMYK (Cyan, Magenta, Yellow, and Black). So if there is full color on one side and the back is left blank, it would be 4/0 and if you had only black on the backside it would be 4/1. But if you wanted full color, double sided business cards, the correct option to choose is 4/4.
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This is just one example of the sometimes confusing vocabulary used in printing that doesn't always resonate to the normal customer. We at RJW Graphics try our best to simplify the process by refraining from the use of jargon and providing samples and graphic proofs.
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The other essential item for businesses are company letterheads. These are most commonly used in official communication between vendors, governments, and the public. A brand specific graphic design for these are important to craft as they need to give a professional and sleek look that also reinforces your brand before reading the body text.
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Along with the letterheads, it's always nice to stuff them in custom printed envelopes that also signify your brand and already include a return address.
Flyers, Brochures, & Folders
Marketing and promotional prints such as flyers, brochures, and folders play a crucial role in conveying a company's message to its target audience. These printed materials serve as tangible representations of a brand's identity and are often the first point of contact between a business and its potential customers. While they are commonly used in marketing campaigns, the quality and design of these prints can significantly impact the effectiveness of the message they convey.
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Further, these items can also be a part of an "onboarding" package for Human Resources professionals in the Cache Valley. It strengthens your company's professionalism and leads to more trustworthy process when getting new hires up to speed and introduced to your work.
When it comes to printing marketing materials, there are numerous options available, from local print shops to online printing services. However, not all printing services offer design assistance or extensive customization options. This lack of design support can pose a challenge for businesses looking to create visually appealing and impactful marketing materials.
Without professional design services, there is a risk that the final product may not effectively communicate the intended message or reflect the brand's identity accurately.
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Other Custom Printed Promotional Items
Custom printing your brand on a diverse range of items offers a unique opportunity to amplify your marketing and sales efforts. By incorporating your brand onto various products, you not only increase brand visibility but also create a lasting impression on your target audience. This strategy allows you to extend your brand's reach beyond traditional advertising methods, enabling you to connect with customers in a more tangible and memorable way.
From promotional merchandise like pens, keychains, and tote bags to corporate gifts such as apparel, drinkware, and tech gadgets, the options for custom printing are endless. Each item serves as a blank canvas for showcasing your brand identity, logo, and messaging, reinforcing brand recognition and loyalty among consumers.
Moreover, the versatility of custom printing enables you to tailor your promotional items to specific events, campaigns, or target demographics, ensuring a more personalized and impactful marketing approach.
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Overall, custom printing offers a powerful way to elevate your brand visibility, engage with customers on a deeper level, and differentiate your business from competitors. By leveraging the potential of custom printed items, you can effectively boost brand awareness, drive sales, and cultivate long-term relationships with your target audience.
